Tags - Ecommerce
November 15, 2017
The very best ecommerce tools for automating processes
As the ecommerce world becomes increasingly data-driven, retailers must utilise the technology and tools at their disposal to be more analytical, deliver better a customer experience and improve performance.
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October 23, 2017
5 top remarketing tips to attract repeat purchases
The digital landscape has changed a lot in recent years, reshaping the way ecommerce businesses interact with customers. Changing browsing behaviours and rising consumer expectations have diluted brand loyalty, in line with a huge increase in competition. As a result, […]
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October 17, 2017
Top 5 ecommerce metrics to benchmark against competitors
In ecommerce, benchmarking your most important metrics helps you set realistic goals and targets, pinpoint your brand’s strengths and weaknesses, and plan where and how you’re going to improve performance.
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October 13, 2017
5 examples of effective ecommerce checkout processes
Nowadays in ecommerce, consumer expectations require brands to give customers a smooth route to purchase and good user experience on their websites. Streamlining the checkout process is key for achieving more conversions – reducing the friction and number of clicks […]
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October 11, 2017
How to install and use the Facebook Pixel: a guide for ecommerce marketers
As an experienced ecommerce consultancy, we know the importance of using social media channels to enhance your ecommerce strategy. Understanding and engaging with your customers is crucial, and the Facebook Pixel is a great feature for tracking user activity and […]
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October 2, 2017
Don’t fear attribution: why awareness channels are still crucial in ecommerce
Despite the emergence of new digital channels in ecommerce, it’s important to understand the impact of more traditional, awareness-based channels.
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September 28, 2017
10 quick-win tactics to revamp your ecommerce strategy
Whether your sales revenue is dipping, your conversion rate falling or bounce rate climbing, there will be moments in ecommerce when you’re under pressure to turn things around. As a leading ecommerce consultancy, we’ve seen this predicament countless times and […]
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September 21, 2017
10 awesome tips for creating effective ecommerce product pages
When looking to increase the performance of your ecommerce website and achieve more conversions, there are many factors to consider. Your product pages are key pages to get right, but there are lots of different elements to optimise.
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September 20, 2017
How to hire the right people for your ecommerce business
Space 48 Founder, Jon Woodall, knows a thing or two about hiring the right people. Having started up his own ecommerce website development company with his friend, Tony Brown, (now a Magento Master) in 2008, he’s grown the business into […]
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September 15, 2017
Ask the expert: the importance of mobile optimisation in ecommerce
As consumers become increasingly more comfortable with making purchases via mobile devices, ecommerce businesses must respond by improving their mobile experience. Business insider forecasts that by 2020, mobile will account for 45% of all total ecommerce sales. [Source: BI (http://uk.businessinsider.com/mobile-sales-drive-unexpected-uk-e-commerce-growth-2017-1)]
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September 11, 2017
Key takeaways from our personalisation webinar with Nosto
As an ecommerce consultancy, at Space 48, we’re always looking to improve our customers’ ecommerce offering and performance. Part of this is helping them to deliver successful personalised experiences. From offering guidance around personalisation and working with one of our […]
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August 25, 2017
5 key takeaways from UKFast’s webinar on Black Friday trends
November 24th might sound a long way off, but ecommerce businesses will already be working on their Black Friday strategies. The Black Friday weekend is a snowballing seasonal engagement opportunity for retailers.
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August 22, 2017
Split testing best practices for ecommerce businesses
Split testing in ecommerce is more important now than ever. It’s not enough to simply limit your testing to basic A/B tests on call to action (CTA) button colour, size and positioning. You need to test a whole host of […]
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August 18, 2017
GDPR in ecommerce: opportunity or pain in the £$$?
Conversion rates, UX and revenue are all metrics that savvy ecommerce retailers hold dear. They’re also elements many ecommerce businesses are worried about being significantly impacted by the roll out of the General Data Protection Regulation (GDPR).
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August 5, 2017
Boost your ecommerce website performance with customer reviews and UGC
User-generated content (UGC) is becoming increasingly crucial for retailers and adding customer reviews to your ecommerce website is all part of delivering good customer experience.
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July 28, 2017
How to increase revenue with great customer experience
Good customer experience (CX) is important as it increases performance, leading to more conversions and acquisitions. Creating great customer experience is about making your ecommerce website (and associated channels) the go-to place for your ideal customers. It’s also about utilising […]
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July 11, 2017
The ecommerce lifecycle and the three stages of growth
This article was first published in 2017, we have updated it on 8th February 2021. As an ecommerce agency that has developed successful strategies for numerous well-known brands, Space 48 and its design, engineering and growth marketing teams have been […]
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June 23, 2017
New Trends and Technology Shaping Ecommerce Business Strategies
Within the ever-evolving digital landscape, ecommerce businesses are continually under pressure to meet the fast-moving expectations of modern consumers, amidst advancing technology and innovation trends.
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June 15, 2017
Improving UX: understanding product attributes
As Magento developers, brands come to us with ecommerce websites in all sorts of different conditions. A common area in need of improvement is product attribution. Merchants must listen to customers to create the best possible browsing experience and route […]
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June 8, 2017
How to turn browsers into buyers on your ecommerce website
Picture the following scenario: You’ve got great products, a powerful ecommerce platform and you’re achieving high levels of traffic. So, what’s the problem? Your conversion rate is low and you want to turn more of your browsers into buyers. We’re […]
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June 7, 2017
Why a collaborative discovery process is key to ecommerce project success
When embarking on an ecommerce project with your chosen development agency, you’ll enter into a “Discovery” process. This is where the partnership between brand and developer forms and the collaboration begins. It enables both parties to be on the same […]
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April 28, 2017
Key questions to ask of your ecommerce development agency
When tendering for a big ecommerce project, such as replatforming or migrating your ecommerce store, things should be as transparent as possible with your potential developers. You need to be clear about your requirements and expectations to help ecommerce development […]
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April 5, 2017
How to create an omnichannel customer experience with Magento 2
The term “omnichannel” is often overused and misunderstood, creating an omnichannel vs multichannel debate. When it comes to ecommerce and retail, creating shopping experiences across multiple channels for the modern consumer is important. But to truly connect with consumers and […]
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March 15, 2017
Biggest missed opportunities in ecommerce revealed
As an experienced ecommerce consultancy and award-winning developer of Magento and Magento 2 websites, we see so many missed opportunities holding brands back and hindering their progress.
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February 24, 2017
6 ways to streamline your customer checkout to increase conversions
Getting customers to the checkout stage on your ecommerce store requires easy navigation, quality product display, well-structured categorisation and clear calls to action. Achieving a high conversion rate relies on an optimised checkout process.
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February 14, 2017
6 strategic ways to improve your ecommerce store’s performance
As experienced developers of Magento stores, we know that having a great brand and quality products does not automatically equate to a successful ecommerce business. Merchants must work hard to meet the high expectations of today’s savvy consumers.
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February 6, 2017
The golden rules of ecommerce replatforming
Successful ecommerce businesses are agile and able to pivot when circumstances change and technological advances or customer trends demand it. Moving platforms is often required to make the necessary strides forward with your business. However, with replatforming comes a certain […]
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January 24, 2017
5 essential key performance indicators (KPIs) for ecommerce
To ensure that your ecommerce business grows at the desired rate, you need to be clear on which performance indicators give you the best picture of where your business is headed. If you are not monitoring the right metrics and […]
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December 16, 2016
Find your ecommerce hero
If you’re in and around the Magento space, you may be familiar with Kalen Jordan and Eric Hileman. Kalen is the co-host of Magento podcast, MageTalk and Eric is the co-founder of Magento hosting provider, MageMojo. The perfect duo to […]
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May 24, 2016
B2B ecommerce update
After recently attending Magento Imagine in Las Vegas, it became very clear that B2B will be a clear focus for Magento in the coming months. There are already many B2B retailers successfully trading on the platform but it is clear […]
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December 10, 2015
Klarna payment solution
The main point of difference between a normal checkout page and a Klarna checkout is the ‘Pay after delivery’ option it offers customers making a purchase, alongside the standard ‘Pay now’ option. Meaning customers can receive their order prior to […]
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December 1, 2015
Black Friday, Cyber Monday
What did it mean to you? Last year we posted a series of articles around this American phenomenon, from how to prepare your site, stockroom & marketing strategy to questioning its existence and longevity. I think we were right to […]
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October 30, 2015
Charlotte Tilbury Foundation Finder
The Foundation Finder Functionality In May 2013, Charlotte Tilbury approached us to build a brand new website on the Magento Enterprise platform. Since the launch we have continued to work with Charlotte Tilbury on a monthly basis developing the website […]
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October 19, 2015
Better Bathrooms – Retail website of the year!
Retail Systems award winners 2015 Last Thursday the Retail Systems Awards 2015 took place at the London Marriott Hotel, AND we are delighted to of been awarded ‘Retail Website of the Year’ for our work with Better Bathrooms!
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October 16, 2015
Website personalisation – a Nosto focus
An integration favourite Just recently we mused on the ever popular concept of Me-Tail and discussed the basics of Website Personalisation. Now we’re back to shine the spotlight on a few of Space 48’s personal personalisation integration favourites.
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October 8, 2015
Creating a conversion focused product page
9 ways to optimise your regular product page When somebody asks for my thoughts on the design of a product page, I don’t focus on the colours used, the images used or if it has a minimalistic design. My immediate […]
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September 18, 2015
Serving up relevancy with website personalisation
Amazon, Facebook and Google were the ambassadors, and being of such colossal stature they paved the way for the stream of early adopting corporations to follow in their wake.
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September 4, 2015
The effect delivery and returns have on conversion
And how to decrease basket abandonment! As an online retailer you cannot avoid basket abandonment, however by understanding why your users abandon their cart you can reduce the amount of people who do. We’ve found the most common reasons why […]
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August 13, 2015
Your project technical specification
Tech spec advice to help kick start your project So, you’ve finally had your budget signed-off for your new eCommerce site, chosen an agency from the ones that pitched and now you’re excited to get things going. You’ve had the […]
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August 10, 2015
Understanding orphaned transactions
“What are orphaned transactions?” SagePay is a very popular payment gateway in the UK and the official SagePay module (created by Ebizmarts) has been available for Magento since the early days, this has evolved to be a feature rich module […]
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