July 4, 2021
#4 Go Global With Your eCommerce with Akeneo – Product Experience in International eCommerce
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Welcome back to the Go Global With Your Ecommerce mini-series on the Space Bar Podcast in partnership with BigCommerce.
In episode 4, we’re focusing on product information and product experience management with our partner Akeneo, discussing the differences between PIM and PXM and how to avoid common mistakes in setting up your product data in international commerce. Our guests are:
- James Barlow, Country Manager for the UK at Akeneo
- Jim Herbert, GM for EMEA at BigCommerce
- Pete Robertshaw, Digital Commerce Consultant at Space 48
- Our host, Stephen Kenealy, Strategy Director at Space 48
The insightful conversation covers the following:
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The difference between PIM and PXM
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How PIM can help you scale into new markets
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Success stories of businesses that are using PIM to scale internationally
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Top tips for merchants to think about their global expansion
For more information about our Going Global Ecommerce series, please visit www.space48.com/internationalecommerce
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