Take charge of your ecommerce with the latest insights, updates and resources brought to you by our thought leaders.
March 23, 2015
Understanding the baseline
Conversion rules! The voice of e-retail For the fourth talk in the series of Conversion Rules, Andrew McClelland shares his insights from 11 years (still going strong) at IMRG. Throughout his overview of eCommerce as a whole, his focus is […]
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March 20, 2015
Hot or not in 2015?
Conversion rules! Not everything is as it seems Kestrel Lemen, Marketing Strategist for Bronto Software, gets up on stage at our Conversion Rules! event and shares her thoughts on what’s ‚’Hot Or Not in 2015’.
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March 19, 2015
Let’s get personal
Conversion Rules! Delight customers and transform your conversion rate with personalised recommendations
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March 18, 2015
Which Metrics Really Matter in 2015?
Conversion Rules! Recently we curated and hosted an eCommerce focused event, Conversion Rules! Jonathan Bowers from UKFast has given a short introduction here:
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March 17, 2015
The finishing touches for your Magento website
Shiny new website? As we all know, building a new website is a costly affair however the gains that it can deliver will often far out-strip the initial costs. The cost of a new site can also pale into insignificance […]
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March 16, 2015
Digital project management – soft skills or software?
Earlier this year…
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March 5, 2015
SLI Connect – Jon’s overview
A lesson in how to put on a great business-to-business thought leadership event.
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February 19, 2015
Content marketing for ecommerce – emails
Using email marketing to boost sales through your website In the first instalment of our new three-part series on content marketing for eCommerce, we looked at onsite content. This time we’re focusing on email marketing and how it can be […]
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February 17, 2015
Retail business technology expo 2015
Europe’s largest retail event The Retail Business Technology Expo 2015 is fast approaching, running from the 10th to the 11th of March at Olympia, London.
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February 13, 2015
SES London 2015
Space 48 presented Google Shopping We were delighted to be invited to present at SES London last week Our presentation was focused on delivering tips for standing out from the crowd by developing an eCommerce PPC strategy and understanding the […]
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February 13, 2015
Manchester Digital Skills Festival
#MDTalentDay Manchester Digital Skills Festival is a day to open up conversation between aspiring digital professionals and hiring businesses. The event was at the historic Manchester Town Hall, yet was the perfect setting for the up-to-the minute students, agencies, education […]
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February 10, 2015
SES London
Our team are on a road trip A few of the team are at SES London for the next two days so if you are attending, please do stop by the stand to say hello. Jon is hosting an eCommerce […]
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January 29, 2015
Content marketing for ecommerce
Using onsite content to boost your website Content marketing is playing an increasingly pivotal role in the new business strategies of most major eCommerce websites. Over the last couple of years, major search engine updates such as Google Panda and […]
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December 12, 2014
Google Shopping advice & optimisation
Using granularity to boost a retailer’s ROI Google Shopping should be a vital part of most retailers’ armouries. For many businesses in this sector it is one of the largest revenue-generating tools available. To give you an example of what […]
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December 4, 2014
Why Magento Enterprise?
As Magento Gold Solution Partners, we have been developing on Magento Community and Enterprise since 2008 and have a wealth of experience of both. They are both great solutions and we feel they really lead the market for functionality and […]
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December 1, 2014
Black Friday and Cyber Monday
Here to stay or just another flash in the pan? I am sure that we have now all observed the scenes of frenzied shoppers, desperate to bag a bargain in the Black Friday and Cyber Monday sales. Having lived in […]
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November 20, 2014
New Magento Enterprise 1.14.1
Just one week ago… Magento Released Enterprise 1.14.1 This is a much more comprehensive upgrade than many that have passed, with many new functionality additions. Combining over 70 updates relating to products, payments, security and new features, this release demonstrates […]
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October 27, 2014
Are you ready for Cyber Monday?
The busiest online shopping day of the year, ‚ÄòCyber Monday’ is almost upon us (the 1st of December). This is the Monday following Black Friday (a phenomenon in the US, as retailers offer huge discounts to make the most of […]
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October 10, 2014
Space 48 scoop top award at the DEAs
We love a good awards do us Space48ers. Not only do they give us chance to show off our smartest attire but it also allows us to relax and unwind. It’s great to share some banter with the team outside […]
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October 2, 2014
Automated email in the modern marketing mix
What place does automated email hold in the modern marketing mix? In an ever-changing world where technological advancement is moving at an incredible pace, it is perfectly conceivable that certain traditionally strong channels of your marketing mix may stop performing. […]
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July 24, 2014
TV advertising and the smaller retailer
Do BSkyB hold the answer to making TV advertising more accessible to the smaller retailer / eTailer? While TV was traditionally the domain of the large brand with huge marketing budgets, over the years, this has changed and become more […]
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July 22, 2014
Magento and third-party modules
What do you need to consider with third party Magento modules? Magento Enterprise out of the box includes around 90% of the features a storeowner needs to sell online. To make up the 10% difference there are third party extensions […]
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July 18, 2014
First a MOMA, now a DADI!
This week has turned in to something of an awards-fest for us in the Space 48 offices. Last night , whilst donning our flip flops for the Manchester Digital summer BBQ, we received the exciting news that we’d been shortlisted […]
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July 16, 2014
Ecommerce responsive design
Responsive design can be extremely important in reaching your customers at home and on the go, here are a few things to consider before you start.
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July 16, 2014
Shortlisted for 4 more awards!
Yesterday evening we received the rather good news that we’ve been shortlisted for no less than four Digital Entrepreneur Awards. The categories we’ve been shortlisted for, include:
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July 15, 2014
The do’s and don’ts of ecommerce
Twelve do’s and four don’ts As eCommerce experts, we know how to build a successful eCommerce website. It’s no coincidence that our work has won awards ‚ everything you see on our websites has been carefully thought out, skilfully executed […]
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July 8, 2014
Space 48 wins Big Chip award, again!
Charlotte Tilbury ecommerce launch wins Best E-Business Project The stars of the marketing industry were out in force in Manchester on 3rd July for the Big Chip Awards.
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June 30, 2014
How to reduce checkout abandonment
Experiencing too many abandoned checkouts? Checkout Abandonment. These two words are up there with some of the most frustrating elements of running an eCommerce store.
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June 17, 2014
3 Reasons You Should Be Using Shorter Sentences
Short sentences really work! Slow down. Take a deep breath.
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May 23, 2014
How to use your footer effectively
Are you using your footer effectively?
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May 22, 2014
MOMA-MIA! Space 48 scoop yet another award
Last night saw some of the biggest names come together for the annual MOMA awards in London. This year, the awards were held at the Emirates Stadium and Jon and Alex headed down in their finest attire to represent the […]
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May 12, 2014
How delivery options drive ecommerce sales
Do’s & don’ts Having the right delivery options available on your eCommerce website can be the difference between making a sale or not. It’s that simple.
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May 7, 2014
Using Negative Keywords In AdWords
Using Negative Keywords in Google AdWords When developing an AdWords campaign, it is always vital to do thorough keyword research. By choosing relevant and accurate keywords for each ad group, you can go some way to ensuring that your ads […]
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April 30, 2014
Using cross-sell products in Magento
The final segment in our three-part series will focus on using Cross-sell Products in Magento:
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April 25, 2014
The cardinal sins of AdWords
PPC ads are a great way of driving traffic to your site and ultimately increasing conversion. However, getting them right first time can be difficult, particularly if you’re new to the AdWords platform. If your ads’ performance isn’t quite up […]
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April 23, 2014
Using related products in Magento
For the second segment in our three-part series, we’ll be exploring the use of Related Products in Magento:
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April 16, 2014
Using upsell products in Magento
As an ecommerce business, you’ll naturally want to sell more. With a solid marketing strategy and a seamless on-site user experience, you’re well on your way to achieving super sales figures.
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March 25, 2014
Sitelink Extensions
Are you using sitelink extensions to their full potential? Sitelink extensions are a type of ad extension, and offer an easy way to help potential customers find what they’re looking for. They appear below your PPC ad, allowing you to […]
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