Take charge of your ecommerce with the latest insights, updates and resources brought to you by our thought leaders.
Stock management and Magento integration
Linking your Magento website to your retail business systems doesn’t have to be a headache, you just need the right team behind you. Here, I will talk you through a recent ‘mission critical’ project for one of our customers, an […]
Read Full ArticleFront-end toolkit
Front-end – the tools of my trade Ben, our front-end designer and (very thorough) quality analyst & tester, has put together a little list of the tools that he regularly uses. As there are so many tools available there’s not […]
Read Full ArticleFront-end development and automation
How do you approach your development?
Read Full ArticleGoogle sitelink extensions
A powerful optimisation tool for any PPC account. Sitelinks allow you to include additional information to your Google search ads, in the form of links to specific pages. When a customer clicks on an ad they are usually taken to […]
Read Full ArticleB2B ecommerce – what’s the difference?
We speak to many retailers and it is surprising how many feel that there is a distinct difference between a B2B site and a consumer facing retail site.
Read Full ArticleContent marketing for Naylors equestrian
The power of content Naylors are one of the UK’s leading suppliers of equestrian fashion. By working very closely with them (we love a bit of team work) we have played a significant part in ensuring they doubled revenues across […]
Read Full ArticleGoogle call extensions
An alternative touch point for your customers. You can no longer include your phone number in the basic ad copy, thereby encouraging you to now make the most of the call extension facility found in the ad extensions tab.
Read Full ArticleUpFront conference
Our Day . . . The Space48ers arrived nice and early for a fun day!
Read Full ArticleGoogle callout extensions
Are you making the most of them? Like all ad extensions, callouts allow you to include additional text with your search ads. These bullet points of information are not clickable and are simply there to add value. Callouts appear in […]
Read Full ArticleUpFront conference – see you there?
The competition Let’s be upfront about it! Its been sneaking up on us, and in less than four days it’s the Up Front Conference. The best conference in the north for front-end designers, well, anyone that makes for the web […]
Read Full ArticleGoogle ad extensions
An introduction: Create more reasons to click on your ad!
Read Full ArticleSocial branding
The 2nd in series of visual language, ‘everything covered’. So yesterday I reminisced on that old saying ‚Äòa picture is worth a thousand words’, my musings peppered with psychologically-based quotes from research. Today, let’s talk about your brand, the online […]
Read Full ArticleVisual language
Social images, everything covered! They say that a ‚’A picture is worth a thousand words’ So why doesn’t everyone take advantage?
Read Full ArticleMagento enterprise upgrade
A backend point of view So, a client approaches you and asks, ‚Äòcan we update our Magento store?’ Obviously, you immediately answer with a ‚Äúyes‚Äù. Not because they are a long-standing, devoted client or because you really like them, but […]
Read Full Article7 ecommerce touch points
Improving your customer journey . . . Working collaboratively with our design team to create an eCommerce theme which combines quality, functionality, and user experience comes naturally. It is ‘how’ we can convey as much personality and character as possible […]
Read Full ArticleOpinions of a savvy shopper
Where I like to shop online and why . . . In this post I am going to talk about four eCommerce websites that I regularly use and their strengths. Im also going to share some insights into how I […]
Read Full Article4 website extras to increase ecommerce conversions
Convert browsers into buyers! There are a number of ways to increase the conversion rate of your eCommerce website. I have selected four which I’ve seen work well together to create urgency, build reassurance, increase revenue, and speed up the […]
Read Full ArticleBig Chip awards 2015
Great news everyone! We are so very pleased to announce that we have been shortlisted for TWO Big Chip awards this year. This year we are up for the title of ‘The Best E-business Project’ for our work with Better […]
Read Full ArticlePOS in-store experience
Utilising Magento to enhance the in-store shopping experience We are entering an age of huge shifts in point of sale (POS) technologies. Gone are the days of the typical old cash register – big, bulky equipment that everyone can familiarise […]
Read Full ArticleTeam training with Evolve
We live in a very fast-paced world; The reality is that we are in a state of constant learning but I for one feel very lucky to be part of a team where we are given the opportunity to really […]
Read Full ArticleSocial profiles for business
The right balance of consistency and variation As we are all aware, social platforms are the perfect marketing tool for business. Businesses aren’t just using one social platform, they are using several in order for their brand message to reach […]
Read Full ArticleURL breadcrumbs on Google
Mobile optimisation Performing a Google search on a mobile device, until now, has yielded the title, the URL and the meta data or a snippet of text taken directly from the landing page.
Read Full ArticleSocial customer care
The landscape is changing. If you have an eCommerce shop it’s good to take a minute and put yourself into the shoes of your customer. Let’s think about the journey they take.
Read Full ArticleProduct not displaying on Magento front-end
“My product is not displaying” is a frequent query we receive from our customers. Even if you use Magento day in and day out it is sometimes easy to overlook issues, so here are a number of elements we suggest […]
Read Full ArticleGoogle mobile-friendly fixes
Not ready for the Google changes? Testing your site on Google Mobile Friendly and then finding a big red ERROR! Uh oh…
Read Full ArticleCategory not displaying in Magento navigation
Problem solving: You have created a new category and it won’t display in the navigation; There are a couple of things you can check yourself in the Magento admin. Here is our checklist on how to ensure the category is […]
Read Full ArticleMaking the most of Magento Enterprise
We have the pleasure of talking to a wide range of exciting businesses about their Magento solutions.
Read Full ArticleTech & Ecomm Awards 2015
The shortlist has been announced! The much anticipated Tech & Ecomm Awards shortlist has been aired. We submitted our entry in March with our re platform for Better Bathrooms, and are delighted to have been awarded the recognition for this. […]
Read Full ArticleGoogle mobile-friendly changes
Is your site mobile-friendly? Whether you’re accessing the internet for research purposes or browsing your favourite eCommerce site, mobile is evidently the port of choice. As the usage patterns of people accessing the internet via their mobile device continue to […]
Read Full ArticleContent marketing for ecommerce – outreach
Using social media and PR to boost your website There are many elements to factor in when devising a content marketing strategy. In the first two instalments of our three-part series on content marketing for eCommerce, we examined onsite content […]
Read Full ArticleMagento meetup London
An analytical approach to optimising your PPC campaigns Last week three of our team; Jon Woodall (Managing Director), Oliver Lees (Head of Insight) and Alex Shepherd (Commercial Director), attended the Magento Meetup London. Space 48 are one of Magento’s twelve […]
Read Full ArticleBecoming Google certified
Our latest post ‚ÄòThe Benefits of Becoming a Google Certified Shop’ provided you with tonnes of reasons why you would want to become certified. If you are a business owner and aware of these vast benefits, then I know the […]
Read Full ArticleGoogle certified – the benefits
Seal of approval With the latest buzz-phrase being ‘social proof’, we can’t help but ask – is your business doing enough to prove itself to your audience and have the edge over competitors?
Read Full ArticleAn interview with Vinai Kopp
Every 6 week’s we’re lucky enough to undergo frequent developer training with Magento superstar, Vinai Kopp. Vinai spends a couple of days at a time offering intensive back end and more recently front end training, to a number of our […]
Read Full ArticleWhat is CRO testing?
And what does it mean for my business? CRO is short for Conversion Rate Optimisation and is the practice of improving user experience with the aim of increasing the percentage of visitors to your website that convert to customers. This […]
Read Full ArticleResponsive, mobile & everything in between
How will your website respond to 2015? Its been awhile since we wrote ‚15 reasons to go responsive in 2013‚ and a few things have evolved in that time, so we are re-visiting the dizzying subject that is responsive web […]
Read Full ArticleDebugging tools for mobile
Is your ecommerce site ready for mobile? You can’t ignore it, the stats are rising.
Read Full ArticleGraduates. What do you want?
Walk up to any stranger in the street and ask them: “What do you want to do with your life?”
Read Full ArticleConversion rules!
Panel discussion Consisting of: Isaac Moshe (Moderator) – Marketing Director, Nosto Jonathan Bowers – Managing Director, UKFast Kestrel Lemen – Marketing Strategist, Bronto Sara Mulvey – Marketing Director, Black Sheep Wools Andrew McClelland – Head of Industry Insight, […]
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