To reflect the success of the brand, and to enable growth at scale, Space 48 was introduced to develop a highly responsive website to coincide with the launch of an in-demand cosmetic line. The pressure was on. Here’s what happened.
A full suite of requirements: a technological marvel.
An international, multi-store website doesn’t happen overnight. It’s an intricate process and involves a thorough prioritisation of functionality and requirements.
Given our experience with the Magento platform, Space 48 was more than happy to oblige.
The team at Charlotte Tilbury wanted complete freedom. No restrictions handicapping their ambitious plans. Space 48 gave them that power by building out a tech-savvy site with some of the most powerful software in the ecommerce marketplace.
The build made the most of the core features of Magento Commerce, linking it into the company’s Brightpearl ERP to prevent logistical nightmares or backlogs, it was upwards momentum all the way.
Animations and video tutorials for every product and look were integrated to help showcase the brand’s uniqueness and style. It was revolutionary for their engagement. And the Charlotte Tilbury has never looked back.
Added integrations – SLI for search, DotDigital for email, and Ometria for marketing – helped increase the overall site experience. It was a tremendous blend of tech and design to deliver the strongest commerce experience yet.
